Lindbergh, Earhart, FDR-all were part of a new celebrity culture that was growing up around the mass media
In November, the Mirror ran for its readers a short word of advice similar to thousands of similar items published in small town newspapers all over America during the twenties and thirties and later:
“If you want to keep your town going there is no better argument in the world than to trade at home. It is the hometown merchant who helps to keep the schools, the churches, the streets and parks in condition for the enjoyment of all. We’ve heard of people right in our town, business men if you please, who buy out of our town, when the identical goods at just as good a price can be bought here. We do not https://besthookupwebsites.org/cs/xcheaters-recenze/ deny the fact that persons can spend money where they please but by exercising that right to our mind displays poor business policy. Of course some will take the attitude that the other fellow does not buy from him. ” 21
“Buy at home” became the battle cry of small-town businessmen and newspaper in the decades after automobiles and better roads began to increase the range of American shoppers. The early 1930s witnessed a growing reaction against the chain-store “invasion” of small-town America, and it saw efforts by some state legislatures to tax them out of business or at least make them compete fairly with locally?owned stores.